Facebook adds Universities page
is going back to its roots with the launch of a promotional page on the
site offering back-to-school discounts from select retailers, including
Eddie Bauer, Newegg, and Utrecht Art. The new Universities on Facebook
page also provides pointers on how students and campus organizations
can use Facebook’s features to publicize events, distribute content and
“deals” tab on the Universities page provides links to offers on the
sites of the participating retailers. Current deals include 25% off a
$50 purchase of clothing, backpacks and outdoor gear at Eddie Bauer, a
20% discount on select items at Modcloth, and $15 off for customers who
spend $100 or more on computer accessories.
from the discounts, the Universities page aims to provide a Facebook
101 course for incoming students about how to take advantage of the
social network on campus. One section focuses on how college newspapers
can utilize the viral nature of Facebook to distribute content more
widely, and another discusses how groups, dorms and clubs can use the
site to build awareness.
other sections offer advice on how to make college sports more social
and show student government leaders how to connect with fellow students,
keep people updated, and create events. However, some people are
questioning whether students really need these tips. By the time they
reach college, most freshman already have a PhD in Facebook!
was famously founded at Harvard University by CEO Mark Zuckerberg back
in 2004. It started out as a Harvard-only social site before expanding
to include other students, and then later, anyone who wanted to sign-up.