Technology A-Z
The Internet
Tech Hardware
Tech Software
Video Games
Protecting Your Children
Getting Help
The Online Mom Network

Learn about The Online Mom Network
Join The Online Mom Network
How Do I Become An Online Mom?

The Online Mom provides internet technology advice and information to help parents protect their kids, encourage responsible behavior and safely harness the power of technology in the new digital world. Social networking, photo sharing, video games, IM & texting, internet security, cyberbullying, educational resources, the latest on tech hardware, gadgets and software for kids 3-8, tweens and teens, and more.

Teens Shape The Future Of Corporate America

Bill Carter, a partner at Fuse, a leading youth culture and action sports marketing agency, reflects on how younger recruits are changing the workplace.

Privileged, needy, entitled and lazy are just a few of the adjectives erroneously used to describe younger Millennials. On the contrary, they are team players, driven, passionate and more tech savvy than any other generation. Born between 1982 and 2000, this generation is estimated at over 80 million strong in the U.S. alone, and is increasingly spilling out of high schools and colleges and into a workplace near you.

Younger Millennials are pushing the envelope to ensure an attractive and comfortable workplace. Flexible work hours, corporate and social responsibility programs, teamwork, casual attire, wellness benefits and innovative technologies are just some of the items on their must-have list.

This group is single-handedly changing the way we look at work-life balance. "How does my work fit into my life?" – rather than "How does my life fit into my work?" – is quickly becoming their mantra. Today's youth thrives on telling the world about themselves via blogs, Facebook, MySpace, YouTube and Flickr. The need for self-expression has become a huge part of their lives. With this new challenge, how are companies marketing themselves and rising to the level that these younger workers demand

Companies like Zappos have proven successful in marketing to teens with its YouTube videos and launch of Zappos TV.  Zappos TV features videos of real employees having real fun, whether at a trainee graduation, office ice cream party, marshmallow eating contest or parade. What young person wouldn't want to work for a company like that?

Only a few short years ago businesses rejected the idea of changing to fit the needs of older Millennials, also known as Generation Y; it was felt that Gen Y should change to fit the current model. Now, with Baby Boomers ready to retire, companies are realizing that they are the ones who need to change. Loyalty to an organization is a thing of the past. It is estimated that a Millennial will average between six to eight careers in their lifetime, creating an even more urgent need to retain experienced and expensive-to-replace workers.

Young Millennials are changing the way we look at the workplace and how we live our lives. Companies will need to adapt and find ways to tap into this generation's creativity if they want to keep them interested in working in a corporate environment.

Should businesses adapt to retain younger workers that are likely to move on anyway? Shouldn't they just be thankful they have a job? How about the needs of older workers that have loyally stayed with a company for a generation or more? Let us have your comments below.

This article originally appeared on MediaPost.

Comment by Eileen, posted 9/28/2009, 9:03 AM:

"Flexible work hours, corporate and social responsibility programs, teamwork, casual attire, wellness benefits and innovative technologies" - Sounds good to me! I can't see why the question poses it as an either/or situation. I would think older workers would appreciate these changes.
Comment by Christina S., posted 9/25/2009, 8:52 AM:

Very interesting reading. I'm not quite ready to form a strong opinion either way, but definitely something to ponder.
Thank you for submitting your comment. Your comment will appear on the site after it has been reviewed by site moderators!
Post a Comment:
Comments (max 500 characters):

Permalink | Print | Email

Share this article!
Partner with Online Mom Media
Online Mom Media specializes in building powerful communities of influencers! [read on]
Special Twitter Event
Join @theonlinemom this Thursday at 9pm ET as we introduce Thrively, a fun and interactive family web site! #Thrively
[read on]
Join the BUZZ!
Join @theonlinemom and friends this Friday at 12 noon PT as we look at Simplifying Mobile Tech. Great prizes! #VZWBuzz [read on]
The Online Mom Blog
Connecting Your Mobile Lifestyle
[read on]
Cómo encontrar en línea las mejores ofertas
Visite La Online Mom en Español! [read on]
Stacey Ross on The Online Mom
Catch up on the digital lifestyle with Stacey Ross!
[read on]
PlayStation 4 vs. Xbox One: Parental Controls
Which of the new gaming consoles offers better parental supervision? [read on]
How To Make the Most of Those Daily Deals
Take a closer look at those daily deals to make sure you're getting a bargain!
[read on]
Watch Out! Your Wristband Is Tracking You…
New ways to monitor two of the most important elements that factor into our overall health: exercise and sleep [read on]
How To Beat Spam with Disposable E-Mail Addresses
There's an alternative to giving out your online information (or turning into a digital recluse): the disposable e-mail!
[read on]
Managing Your Online Reputation
There are some simple steps we can take to safeguard our online reputations [read on]
7 Apps for Finding Stuff Online
Loking to buy and sell online? Your smartphone can help!
[read on]
How to Manage Your Cell Phone Bill
Don't be overwhelmed by that cell phone bill. We offer 7 tips that can help [read on]
7 Social Networking Tips for Graduates
About to graduate? It's time to clean up those social networking accounts!
[read on]
The Best Apps for Staying in Shape
10 great apps for turning your smartphone or tablet into your workout buddy! [read on]
7 Steps to Smartphone Safety
Buying that first smartphone for your child? Make safety a top priority!
[read on]
10 Essential Apps for the Busy Mom
Turn your smartphone into your very own personal assistant! [read on]
Tweens and Facebook:
Do you think children under the age of 13 should be allowed on Facebook?

Not Sure

© 2011 the online mom, all rights reserved | site map ABOUT     MEET THE TEAM     CONTACT US     ADVERTISE     PRESS     PRIVACY     LEGAL
As you may have guessed, it is made of titanium and some stainless steel¡ªthe case is titanium and the rolex replica sale is stainless steel. The dial is brown, the watch hands are silver-toned, and there is a date window at the four o¡¯clock position. The sapphire case protects the breitling replica sale from water damage up to 30 meters. Synergy means cooperative action. This replica watches uk combines the best of the old and the new to deliver something uniquely modern. All of the classic elements are there. It has the sleek and stylish dial of the replica watches uk, the concave dot at the 12 o¡¯clock hour, and the Swiss quartz movement. But the Sapphire Synergy has something few breitling replica sale offer, a rubber wristband. Why rubber? Well, it¡¯s not a sport rolex replica sale, so using it outdoors is out of the question. But the informal band gives it a more casual look and feel, which can be quite appealing to the modern male.